Sunday, June 18, 2006

World Cup Protest

Who thought it would be a good idea to let Budweiser be the official beer sponsor at the World Cup?  Clearly money was more of a factor than acknowledging that Germany is one of the premier beer-producing and drinking country in the world.  Because as you know...when you think of Germany and beer it's only natural to think Budweiser.  Certainly not Oktoberfest and beer halls in Munich.

http://news.bbc.co.uk/2/hi/europe/5091154.stm

What I don't get is that fans aren't allowed to wear logo-wear with a different sponsor's name?  Is this what we're coming to?  It's not like the fans in the stands get lots of tv time.  Nor would I necessarily buy a product because a group of fans had a product name on their cloths.  It would be like watching a Razorback game and seeing someone in the stands with an Izod logo and thinking, "Eureka...that's exactly what I need to be the best looking Ken I can be!"


1 comment:

munkee girl said...

I don't think the problem is so much that it's an American beer, but rather that it's a for crap beer. And what, don't the Czechs get brought up in this at all? Did you hear the funny NPR interview about this today?